Tag Archives: WOM

Rage Against the X-Factor

This CASE Insight is a review of the music campaign, “Rage Against the X-Factor”, launched by Jon and Tracey Morter from Essex in December 2009. The social web people’s campaign showed Simon Cowell that they, their friends and their friends-friends certainly have much more than the X-Factor.

Creative Commons Attribution-NonCommercial-ShareAlike 2.0 UK: England & Wales
This work by Case Insights is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 2.0 UK: England & Wales.