This post is about the evolution of marketing away from focusing on the product offering to focusing on key resources such as people, technology, knowledge and time for effective marketing activities.
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Marketing’s evolution through technology
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Recent posts
- DML2010: In reflection!
- DML2010: Sonia Livingstone on Youthful Participation in Digital Media
- DML 2010: S. Craig Watkins on Black and Latino youth remaking the participation gap!
- DML 2010: Henry Jenkins on Diversifying Participation!
- DML 2010: Setting a Remit for Reflection!
- Digital Media Learning 2010: Inclusive, International & Participatory!
- If a picture says 1000 words – how do YOU see Marketing?
- Rage Against the X-Factor
- Ignite Cardiff Talk: If I drive a car does that make me a mechanic?
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- Measuring Social Web Expertise: Moving Beyond Usage Experience!
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Tweets
- RT @adage: Nestle to Facebook Fans: Consider Yourself Embraced: Nestle, in a fit of intellectual property protectionism, info... http:// ... 22 mins ago
- RT @MarketingWeekEd: Expedia unveils new logo and marketing plans http://tinyurl.com/ylzxkxf 24 mins ago
- RT @mashable: Apple vs. Amazon: The E-Book War Rages On - http://bit.ly/98c61r 24 mins ago
- RT @Econsultancy: Nestle incites the social media mob after Greenpeace campaign http://bit.ly/ckQgdO 26 mins ago
- Often we must be mindful and compassionate that at best for learning, especially of/with digital media, first comes unlearning ... 2 hours ago
- @mediasnackers here is blog post: social media is user generated BUT is it user controlled? http://bit.ly/r4Hrm 2010/03/15
- RT @eMarketer: Stat of the day: Mobile ad spending in China will reach $699 million in 2012 | BRIC Mobile Report - http://bit.ly/bs5IrK 2010/03/15
- RT @mediasnackers: "Just as the violin is not the orchestra, social networking is not social media" http://bit.ly/cg2Nxn 2010/03/15
- Am talking at Cardiff's first Pecha Kucha Night (25th March) at Chapter: 20 pics for 20 secs each. For info. http://bit.ly/do7KeY 2010/03/12
- RT @mlfulton: Looking for research on social media? This database can help - http://bit.ly/6af3Ys 2010/03/04
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