Posts Tagged ‘Creativity’

Tanya Saracho – Collaboration Shapes Us!

December 15th, 2011

Who we are is because of who and what we interact with, the experiences we have and the experiences of others close to us. These experiences are both mediated by digital social technologies and are unmediated or face-to-face. In essence, life and living is a series of interactions. It is an ongoing dynamic process of collaboration, social and situational interactions that over time shape who we are, what we do, and how we see the world. Beyond school and for many beyond university, much of who we become is shaped be our world of work and the communication and interactions within that world. Today while reading about the Arts Alliance Illinois, a state initiative to raise the profile of the Arts and Arts Education throughout the state of Illinois, I stumbled upon a video of a talk delivered about the work life story of  - Tanya Saracho. A talk in which Tanya explains how collaboration in her workplace shaped her, her voice, the voices of those around her and their creative process which grew into a theatre company. » Read more: Tanya Saracho – Collaboration Shapes Us!

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A Manifesto for Mystery in Electronic Marketing

May 12th, 2009

Trying to keep the creativity and imagination in marketing, trying not to be controlled and managed by the many electronic resources you access, connect to or use on a daily basis?

Here is a list of ideas to keep the mystery (or creativity) in Electronic Marketing … or should I say the marketing in electronic marketing. » Read more: A Manifesto for Mystery in Electronic Marketing

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Could Technologies Destroy Marketing?

May 12th, 2009

So as eletronic resources become even more powerful could they actually destroy the intrinsic essence or mystery of marketing at some point in the future …. because we lost the mystery of our markets? The mystery of people?

Imagine if we found answers for everything, could explain anything … we should therefore know how to market to you, to everyone? But perhaps more importantly, it is the imagination, the creativity of marketing that we would lose, not just the mystery of our markets! » Read more: Could Technologies Destroy Marketing?

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Mystery in Electronic Marketing!

May 11th, 2009

question-markWhy Mystery Matters?

Today while sitting in the sun reading the June edition of Psychologies Magazine I read an article titled ‘Why Mystery matters?’. It provides an interesting insight into Tanis Taylor view of the effect of constantly trying to control, survey, monitor, examine, plan and audit every minute, every moment and every action in our daily lives … what happens … we lose the mystery!

We can explain everything … or at least we try to! » Read more: Mystery in Electronic Marketing!

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