Dr. Kelly Page

Exploring digital social ways in organizational communications.

Archive for the ‘Social Web’ category

The Social Web: Defining the Undefinable

May 1st, 2012

Over the past few months I’ve been listening to many colleagues, peers, and researchers debate the value of social technologies in work, learning and play … and in this discuss what they “mean” by social media or social technologies and what is or isn’t a social technology. This exercise has a danger of getting caught up with trying to put things into boxes and missing the richness of what is happening in real-time around us – with, through and about the social web. The dynamic interactions, the practices and discourse in our culture that is so important to reflect on.

However, I do agree with many that it is important to have some insight and shared meaning as to what we mean by X or Y. But imagine if we sat down and debated what is knowledge? or What it is not? or What is communication? and What is not communication? I am sure there were once debates as to “What is the printing press and what is not the printing press!” or perhaps not given the differential in both functional and network complexity we are faced with in technological contexts emerging today (I’m hoping my good friend and mentor Dave Harrison has some thoughts on this historical context). As an academic I am always interested in these debates, but I also see that they can also constrain our collaborative practices. » Read more: The Social Web: Defining the Undefinable

Share and Enjoy

4 comments »

Posted in Digital Social Ways, My Articles, Social Web, Social Web Marketing

Tags: Definition Social Media Social Technologies Social Web Wiley

Documentary: Networked Society: On the Brink

February 25th, 2012

This video requires very little introduction. It is an excellent documentary that provides a snapshot insight into how social web technologies, the Internet and smart technologies are changing the way we work, the way we learn and the way we live. A fascinating account of why digital media and its role and effects on our ways of seeing and experiencing the world is so important.

If you think what life was like for you 15 years ago – before the Internet – imagine what it might be like in 15 years time. It is impossible. You can’t. All we can do is be open to change, invest in capabilities that foster adaptability and champion ideas that inspire.

It doesn’t matter how busy you are, this is a 20 minutes you won’t regret spending to watch and share this video.

Share and Enjoy

No comments »

Posted in Business Models, Digital Social Ways, Social Web

Tags: Adaptation Aspiration Change Digital Social Ways Future Networked Society

Social Ways of Working in Higher Education

January 24th, 2012

Currently I sit on a task and finish group discussing the use and future of social technologies in my university. As a result I’ve been reflecting on how we think about the emerging developments in social technologies and their impact on the ways we work in academia. Like many organisations, social technologies are greatly influencing the ways we work in higher education. They are influencing not just our communication activities, but also the activities we do for education and learning, research and administration. In this, all that we do as educators, researchers, students and administrators within the higher education sector is organisational communications or more formally termed: engagement. For example: » Read more: Social Ways of Working in Higher Education

Share and Enjoy

7 comments »

Posted in Digital Media Learning, Marketing Language, Organizational Communications, Social Web

Tags: Controlling Digital Media Learning Engagement Higher Education Learning Organizational Communications Social Web Work

Peter Economides – Everything communicates …

December 13th, 2011

Meaning making in this world is a complex interplay of texts, technology and behaviour richly embedded within a social web of personal-professional contexts. Today, I was given a rich reminder of this in the context of branding a country. A graduate student of mine, Panos Dalton Papakostis, posted a video on my Facebook wall. It was titled, ‘Re-branding Greece’ a video of a speech delivered by Peter Economides at the 11th “Aristotelis” Congress of EEDE in Thessaloniki. Peter is a brand strategist at Felix BNI who has worked with a list of leading consumer brands, from Apple to Heineken. My interest in this video is not the rich list of clients that Peter has worked with, nor the list of country-specific brand campaigns he shows as examples from which Greece can learn. Although these pose for interesting learning. My interest is his position and philosophy on a brand and the process of branding. Something many in organisational communications (or interested in meaning or sense making) can learn from. » Read more: Peter Economides – Everything communicates …

Share and Enjoy

4 comments »

Posted in Branding, Community, People, Social Web, Talks

Tags: Branding Community Controlling Participation Social Web

The Complexities of Digital Participation

December 7th, 2011

Do you remember the days when profiling usage of media technologies was about viewing or readership behaviour – who watched or read what? How long they spent doing this and the differential between media types (broadcast, print), channels, and vehicles. Media viewing behaviour was somewhat complicated, but it was far from the complexity we see today when trying to navigate the ubiquitous and complex world of digital and social media.Considering this change, I’ve often wondered what are the elements managers of digital media channels – be it marketers, communicators, digital media designers or even the owner of a small business or not for profit – consider when evaluating digital media participation for their brand or media channels and social communities. » Read more: The Complexities of Digital Participation

Share and Enjoy

No comments »

Posted in Access & Usage, Digital Participation, Marketing Language, Media Planning, My Articles, Social Web

Tags: Digital Media Participation Media Planning Participation Web Design Web Designers Workplace

A Wiki Way of Learning

February 15th, 2011

A Wiki Way of Learning is the title of a study I’ve been working on over the past two years in collaboration with Professor Martin Weller (Open University). The study explores the design, use and effect of Wiki technology for collaborative learning in postgraduate management education.

Collaborative learning has a diverse meaning, from group or team-based working, to peer-to-peer interaction on shared tasks. With the rise in dynamic ubiquitous digital technologies has provided another rich layer to collaborative learning as the need to learn how to collaborate now coexists with the need to learn how to use digital technologies. » Read more: A Wiki Way of Learning

Share and Enjoy

No comments »

Posted in Access & Usage, Digital Media Learning, Marketing Education, My Articles, Social Web, Web Knowledge

Tags: Digital Media Knowledge Learning Management Participation Wiki

The Three F’s of Facebook: Having Friends! Developing Friendships! OR Just Being Friendly!

October 15th, 2010

Who are your ‘friends’? Why are they your ‘friends’? And what characterises people as your ‘friends’? I’ve been thinking for a long time about writing a post about ‘friends’ … the word, it’s meanings (so many) and how with digital media (and Facebook) the term ‘friend’ is evolving because of the evolution in the social digital landscape within which we live, breath, work and socialise. In this we ponder how to some ‘friends’ in a digital space, is very different to ‘friends’ we connect with in an offline world! Where as to others the differential is minimal, and their reality is defined not by digital boundaries (online and offline) but by perceptual and emotional ones (values) and for others by physical boundaries (geography). So what do we mean by the term ‘friend’? » Read more: The Three F’s of Facebook: Having Friends! Developing Friendships! OR Just Being Friendly!