Do you remember the days when profiling usage of media technologies was about viewing or readership behaviour – who watched or read what? How long they spent doing this and the differential between media types (broadcast, print), channels, and vehicles. Media viewing behaviour was somewhat complicated, but it was far from the complexity we see today when trying to navigate the ubiquitous and complex world of digital and social media.Considering this change, I’ve often wondered what are the elements managers of digital media channels – be it marketers, communicators, digital media designers or even the owner of a small business or not for profit – consider when evaluating digital media participation for their brand or media channels and social communities. read more
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Following the chair’s introduction by 





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Is Facebook a Hacker?
“With the new ‘FB timeline’ on its way this week for EVERYONE…please do both of us a favour. Hover over my name above. In a few seconds you’ll see a box that says “Subscribed”. Hover over that, go to “Comments and Likes” and unclick it. That will stop my posts and yours to me from showing up on the side bar for everyone to see, but MOST IMPORTANTLY IT LIMITS HACKERS from invading our profiles. If you repost this I will do the same for you. You’ll know I’ve acknowledged you because if you tell me that you’ve done it I”ll ‘like’ it. Thanks”
My friend commented that her friends have shared an article about how the above status update that is circulating is a hoax. She gave me this link to the article on a website called thatsnonsense.com reporting it is a unfounded rumour. Upon read this article, I became aware how myself and the author differ in our understanding of the term hacker. To clarify for my friend I started to write this response in a comment on my status update. Given the length of my response, I’m sharing it here. I responded with the following. read more »
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