Kelly Page …

This blog is part of a research initiative exploring situated knowledge and learning from the use of digital social technologies in individual and organizational communication. The aim is to explore, document and be part of the journey about how individual and organizations learn about and use social technology in the workplace. Communication has been changing for generations because of the adoption and use of digital tools, channels and technologies. How we think of, manage and implement communication activities, the knowledge we share and importantly the culture we cocreate in organizational communications is being rapidly redefined with/through the development in digital and social technology resources.

A Dialogue about Knowledge and Learning

The researcher is part of an ongoing dialogue about the evolution in knowledge, learning practices about digital and social technology in communication. In reality we all coexist and cocreate within social networks. Be it education, business, industry, or community networks. We are all connected in how we live, learn and engage. Being part of this dialogue is grounded on the beliefs that:

• Everyone learns differently and through different modes, channels and contexts
• Learning is best achieved through situated participation and engagement
• Learning is a fluid dialogue that adapts and coevolves

Participation in this dialogue is undertaken by researcher being in the space of wherein organizational communication is practiced – as digital technologies are developed and tested, as technology options are discussed, as events are launched and plans implemented. By shadowing, talking, interacting, delivering, and documenting the journey of the coevolution in the knowledge, learning and literacy about digital technology in organizations and writing about this journey.

Documenting the Journey

This research initiative aims is to contribute to academic theory and document practitioner insights. Grounded in the use of case methodology, organizational ethnography and a social-system worldview, the creation of insights is based on the following core beliefs:

• Meaningful insights come from real life
• Insights can come from anyone and anywhere
• Insights are a story – they are fluid and coevolving

Insights are generated using multiple methodologies and in collaboration with colleagues and participants – be it industry or academia. From conversations, meetings, participant-observation, interviews, group discussions, desk research, surveys, web analytics, digitally mediated participant-observation etc. Insights are derived from a a multiplexity of methods.

For more information about this research initiative contact:

Dr. Kelly Page
Lecturer in Digital Media & Marketing
Cardiff Business School

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